Customer momentum is a positive relationship between a firm's returns and past returns of its customers.
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The study improves CLV predictions in retail banking with machine learning.
Topological Data Analysis (TDA) is a recent approach to analyze data sets from the perspective of their topological structure. Its use for time series data has been limited to the field of financial time series primarily and as a method for feature generation in machine learning applications. In this work, TDA is prese…
Study uses Open Banking data to estimate customer value, showing potential 21% increase.
We use customer demand data for fashion articles on Myntra, and derive a fashionability or style quotient, which represents customer demand for the stylistic content of a fashion article, decoupled with its commercials (price, offers, etc.). We demonstrate learning for assortment planning in fashion that would aim to k…
Learning data representations that reflect the customers' creditworthiness can improve marketing campaigns, customer relationship management, data and process management or the credit risk assessment in retail banks. In this research, we adopt the Variational Autoencoder (VAE), which has the ability to learn latent rep…
Learning product representations that reflect complementary relationship plays a central role in e-commerce recommender system. In the absence of the product relationships graph, which existing methods rely on, there is a need to detect the complementary relationships directly from noisy and sparse customer purchase ac…
We present a Bayesian framework for estimating the customer lifetime value (CLV) and the customer equity (CE) based on the purchasing behavior deducible from the market surveys on customer purchasing behavior. The proposed framework systematically addresses the challenges faced when the future value of customers is est…
Study on electronic banking satisfaction in Nigeria.
Custom loss functions improve accuracy of wildfire rate of spread forecasts.
The changing nature of the relationship between a retail bank and its customers is examined, particularly with respect to new financial concepts, debt and regulation. The traditional image of a bank is portrayed as a physical building a classical Doric portico. This image conveys concepts of service, soundness, strengt…
In the age of data driven solution, the customer demographic attributes, such as gender and age, play a core role that may enable companies to enhance the offers of their services and target the right customer in the right time and place. In the marketing campaign, the companies want to target the real user of the GSM …
New method predicts customer churn using mixed-penalty logistic regression.
In this paper we investigate the behavioural differences between mobile phone customers with prepaid and postpaid subscriptions. Our study reveals that (a) postpaid customers are more active in terms of service usage and (b) there are strong structural correlations in the mobile phone call network as connections betwee…
Study tackles ranking fraud in online platforms by learning robust rankings.
In many structured prediction problems, complex relationships between variables are compactly defined using graphical structures. The most prevalent graphical prediction methods---probabilistic graphical models and large margin methods---have their own distinct strengths but also possess significant drawbacks. Conditio…
To investigate the actual phenomena of transport on a complex network, we analysed empirical data for an inter-firm trading network, which consists of about one million Japanese firms and the sales of these firms (a sale corresponds to the total in-flow into a node). First, we analysed the relationships between sales a…
This study designs a financial risk control platform using big data and machine learning.
New GNN method detects money laundering in diverse customer relationships.
Identifying customer segments in retail banking portfolios with different risk profiles can improve the accuracy of credit scoring. The Variational Autoencoder (VAE) has shown promising results in different research domains, and it has been documented the powerful information embedded in the latent space of the VAE. We…
Study examines European banks' digital transformation strategies.
A novel CAB-XDE framework predicts speculative stock prices with high accuracy.
Inter-firm organizations, which play a driving role in the economy of a country, can be represented in the form of a customer-supplier network. Such a network exhibits a heavy-tailed degree distribution, disassortative mixing and a prominent community structure. We analyze a large-scale data set of customer-supplier re…
This paper converts NACE classification into embeddings to preserve hierarchical structure.
Study online pricing with contextual elasticity and heteroscedastic valuation.
Natural language processing often involves computations with semantic or syntactic graphs to facilitate sophisticated reasoning based on structural relationships. While convolution kernels provide a powerful tool for comparing graph structure based on node (word) level relationships, they are difficult to customize and…
The purpose of this study was to build a customer selection model based on 20 dimensions, including customer codes, total contribution, assets, deposit, profit, profit rate, trading volume, trading amount, turnover rate, order amount, withdraw amount, withdraw rate, process fee, process fee submitted, process fee retai…
Study combines SEM, OLS, and DML for robustness checks in survey-based research.
DCE learns customer embeddings from digital activity and financial context.
Financial institutions use LSTM models to predict customer goals.
Companies do not operate in a vacuum. As companies move towards an increasingly specialized production function and their reach is becoming truly global, their aptitude in managing and shaping their inter-organizational network is a determining factor in measuring their health. Current models of company financial healt…
We are interested in learning customers' video preferences from their historic viewing patterns and geographical location. We consider a Bayesian latent factor modeling approach for this task. In order to tune the complexity of the model to best represent the data, we make use of Bayesian nonparameteric techniques. We …
Paper proposes a method to aggregate customer engagement data for better ranking of e-commerce results.
In order to better engage with customers, retailers rely on extensive customer and product databases which allows them to better understand customer behaviour and purchasing patterns. This has long been a challenging task as customer modelling is a multi-faceted, noisy and time-dependent problem. The most common way to…
Market research is generally performed by surveying a representative sample of customers with questions that includes contexts such as psycho-graphics, demographics, attitude and product preferences. Survey responses are used to segment the customers into various groups that are useful for targeted marketing and commun…
The paper uses RFM and clustering to segment bank customers.
In the recent years money laundering schemes have grown in complexity and speed of realization, affecting financial institutions and millions of customers globally. Strengthened privacy policies, along with in-country regulations, make it hard for banks to inner- and cross-share, and report suspicious activities for th…
Study clusters bank customers using LSTM and DTW.
Study compares classification techniques to predict customer churn in banking.
Auto dealerships receive thousands of calls daily from customers who are interested in sales, service, vendors and jobseekers. With so many calls, it is very important for auto dealers to understand the intent of these calls to provide positive customer experiences that ensure customer satisfaction, deep customer engag…
It is of high interest for a company to identify customers expected to bring the largest profit in the upcoming period. Knowing as much as possible about each customer is crucial for such predictions. However, their demographic data, preferences, and other information that might be useful for building loyalty programs …
Silent abandonment reduces contact center efficiency by 5%-15%.
Insurance firms use RL to optimize customer offers for desired target portfolios.
In their paper entitled "Quantum Enhancements and Biquandle Brackets," Nelson, Orrison, and Rivera introduced biquandle brackets, which are customized skein invariants for biquandle-colored links. We prove herein that if a biquandle bracket is the pointwise product of another biquandle bracket with some function , t…
Deep learning predicts customer churn in retail.
Proposes a variational autoencoder for long-term customer revenue forecasting.
Customized-GNN generates model-specific for each graph.
Customer temporal behavioral data was represented as images in order to perform churn prediction by leveraging deep learning architectures prominent in image classification. Supervised learning was performed on labeled data of over 6 million customers using deep convolutional neural networks, which achieved an AUC of 0…