Customer temporal behavioral data was represented as images in order to perform churn prediction by leveraging deep learning architectures prominent in image classification. Supervised learning was performed on labeled data of over 6 million customers using deep convolutional neural networks, which achieved an AUC of 0…
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48 results for “customer churn”
New model analyzes customer churn with tensor completion and binary data.
problem Analyzing the impact of interventions on customer churn.
method Tensorized latent factor block hazard model with 1-bit tensor completion.
result Effective categorization of interventions by similar impacts.
Modelling customer churn for the retail industry in a deep learning based sequential frameworkstat.ML
Deep learning predicts customer churn in retail.
problem Accurately predicting which customers are likely to stop purchasing.
method Survival model parameters learned by recurrent neural networks.
result Individual level survival models for purchasing behavior.
Study compares classification techniques to predict customer churn in banking.
problem Predicting customer churn in banking industry.
method Comparison of six supervised classification techniques (ANN and random forest) on 10000 European bank customers.
result ANN structure with five nodes in a single hidden layer is the best performing classifier.
Accurately predicting customer churn using large scale time-series data is a common problem facing many business domains. The creation of model features across various time windows for training and testing can be particularly challenging due to temporal issues common to time-series data. In this paper, we will explore …
Customer churn is a major problem and one of the most important concerns for large companies. Due to the direct effect on the revenues of the companies, especially in the telecom field, companies are seeking to develop means to predict potential customer to churn. Therefore, finding factors that increase customer churn…
New method predicts customer churn using mixed-penalty logistic regression.
problem Predicting customer churn in CRM systems.
method Mixed-penalty logistic regression for big data analysis.
result Proposed method enhances logistic regression for better predictive analytics.
Customer retention campaigns increasingly rely on predictive models to detect potential churners in a vast customer base. From the perspective of machine learning, the task of predicting customer churn can be presented as a binary classification problem. Using data on historic behavior, classification algorithms are bu…
Bayesian model reduces TV watching data to 11 parameters for churn prediction.
problem Predicting customer churn in telecommunications with high-dimensional data.
method Bayesian hierarchical joint model for time-to-event and count data.
result Model reduces data from thousands to 11 customer-level parameter estimates.
As companies increase their efforts in retaining customers, being able to predict accurately ahead of time, whether a customer will churn in the foreseeable future is an extremely powerful tool for any marketing team. The paper describes in depth the application of Deep Learning in the problem of churn prediction. Usin…
Method detects critical events in complex systems by learning latent causal structure.
problem Detecting onset of epileptic seizures, customer churn, or pandemics from hidden causal interactions.
method A machine learning method that learns an optimal feature representation from powers of the empirical covariance or precision matrix.
result Proves structural consistency and demonstrates competitive results in seizure and churn prediction.
Proposes a greedy algorithm for telecom offers to retain subscribers.
problem Maximizing revenue while preventing churn in telecom subscribers.
method Combinatorial algorithm for offer optimization under heterogeneous incentives.
result Efficient and accurate solution for large subscriber bases.
We have created a framework for analyzing subscription based businesses in terms of a unified metric which we call SCV (single customer value). The major advance in this paper is to model customer churn as an exponential decay variable, which directly follows from experimental data relating to subscription based busine…
ALICE combines feature selection and inter-rater agreeability for ML model insights.
problem Improving interpretability of black box machine learning models.
method Integrates feature selection and inter-rater agreeability into a user-friendly Python library.
result Initial experiments on customer churn modeling show promising insights.
In this study, a predictive model using Multi-layer Perceptron of Artificial Neural Network architecture was developed to predict customer churn in a financial institution. Previous researches have used supervised machine learning classifiers such as Logistic Regression, Decision Tree, Support Vector Machine, K-Nearest…
Firms miscount their customers who stop buying without saying goodbye.
problem Counting non-contractual customers accurately.
method Estimating repeat purchase probabilities and extrapolating to infinite time.
result The count of alive customers is only partially identified, with a wide range of estimates.
This paper illustrates the similarities between the problems of customer churn and employee turnover. An example of employee turnover prediction model leveraging classical machine learning techniques is developed. Model outputs are then discussed to design \& test employee retention policies. This type of retention dis…
Qini-based Uplift Regressionstat.AP
Uplift models provide a solution to the problem of isolating the marketing effect of a campaign. For customer churn reduction, uplift models are used to identify the customers who are likely to respond positively to a retention activity only if targeted, and to avoid wasting resources on customers that are very likely …
We describe the Customer LifeTime Value (CLTV) prediction system deployed at ASOS.com, a global online fashion retailer. CLTV prediction is an important problem in e-commerce where an accurate estimate of future value allows retailers to effectively allocate marketing spend, identify and nurture high value customers an…
AI-driven sales prioritization boosts renewal bookings by 8.08%.
problem Manual sales account prioritization is inefficient and under-invested.
method Developed an AI-based Account Prioritizer using machine learning and explanation algorithms.
result Generated a +8.08% increase in renewal bookings.
Telecommunications operators (telcos) traditional sources of income, voice and SMS, are shrinking due to customers using over-the-top (OTT) applications such as WhatsApp or Viber. In this challenging environment it is critical for telcos to maintain or grow their market share, by providing users with as good an experie…
Paper shows distillation can maintain low model churn.
problem Maintaining low model churn in real-world systems.
method Equivalence between distillation and explicit churn constraints.
result Distillation significantly reduces model churn with minimal accuracy loss.
SmallML predicts customer churn for SMEs with small data, improving accuracy by 24.2 points.
problem AI exclusion of SMEs due to data scale mismatch.
method Bayesian transfer learning with hierarchical pooling and conformal prediction.
result 96.7% AUC on 100 obs SMEs, 24.2 point improvement over logistic regression.
As mobile devices become more and more popular, mobile gaming has emerged as a promising market with billion-dollar revenues. A variety of mobile game platforms and services have been developed around the world. A critical challenge for these platforms and services is to understand the churn behavior in mobile games, w…
Churn Prediction in Mobile Social Games: Towards a Complete Assessment Using Survival Ensemblesstat.ML
Reducing user attrition, i.e. churn, is a broad challenge faced by several industries. In mobile social games, decreasing churn is decisive to increase player retention and rise revenues. Churn prediction models allow to understand player loyalty and to anticipate when they will stop playing a game. Thanks to these pre…
User churn is an important issue in online services that threatens the health and profitability of services. Most of the previous works on churn prediction convert the problem into a binary classification task where the users are labeled as churned and non-churned. More recently, some works have tried to convert the us…
Survival analysis/time-to-event models are extremely useful as they can help companies predict when a customer will buy a product, churn or default on a loan, and therefore help them improve their ROI. In this paper, we introduce a new method to calculate survival functions using the Multi-Task Logistic Regression (MTL…
Study on rapid policy changes in reinforcement learning.
problem Rapid change of greedy policy in reinforcement learning.
method Empirical study and ablation analysis.
result Policy churn is a beneficial form of implicit exploration.
Customer Satisfaction is the most important factors in the industry irrespective of domain. Key Driver Analysis is a common practice in data science to help the business to evaluate the same. Understanding key features, which influence the outcome or dependent feature, is highly important in statistical model building.…
As video games attract more and more players, the major challenge for game studios is to retain them. We present a deep behavioral analysis of churn (game abandonment) and what we called "purchase churn" (the transition from paying to non-paying user). A series of churning behavior profiles are identified, which allows…
PolicySynth improves synthetic data alignment with real data for better campaign decisions.
problem Synthetic data used in decision support systems often leads to incorrect decisions.
method PolicySynth framework that conditions synthetic data on churn scorer to align with real data decisions.
result PolicySynth achieves high strategy simulation fidelity (0.923-0.960) on churn and acquisition datasets.
This study integrates cost-sensitive and causal classification methods.
problem Improving classification model performance in business decision-making.
method A unifying evaluation framework for cost-sensitive and causal classification.
result Conventional classification is a specific case of causal classification.
SurvMixClust clusters survival data and predicts individual survival curves.
problem Integrating clustering into survival analysis for precision medicine.
method SurvMixClust learns latent representations for clustering and predicts survival functions using a mixture of non-parametric experts.
result SurvMixClust creates balanced clusters with distinct survival curves, outperforming clustering baselines and competing with non-clustering models in predictive accuracy.
A Semi-Supervised and Inductive Embedding Model for Churn Prediction of Large-Scale Mobile Gamescs.LG
Mobile gaming has emerged as a promising market with billion-dollar revenues. A variety of mobile game platforms and services have been developed around the world. One critical challenge for these platforms and services is to understand user churn behavior in mobile games. Accurate churn prediction will benefit many st…
Transfer Learning and Meta Classification Based Deep Churn Prediction System for Telecom Industrycs.LG
A churn prediction system guides telecom service providers to reduce revenue loss. However, the development of a churn prediction system for a telecom industry is a challenging task, mainly due to the large size of the data, high dimensional features, and imbalanced distribution of the data. In this paper, we present a…
The study models life insurance policy cancellations using statistical and machine learning methods.
problem Forecasting individual contract cancellations in life insurance policies.
method Statistical and machine learning methods applied to data from private pension and endowment policies.
result Identified key features affecting contract cancellations.
CPP improves predictive model outputs for better intervention decisions.
problem Predictive models often misguide resource allocation.
method Causal post-processing techniques using limited experimental data.
result CPP can improve intervention decisions, especially with imperfect causal signals.
This guide clarifies techniques for assessing and comparing model calibration and performance.
problem Assessing and comparing the calibration and performance of predictive models in insurance and actuarial practice.
method Clarifies statistical techniques for assessing model calibration and comparing models, emphasizing the importance of specifying the prediction target functional and choosing the appropriate scoring function.
result Provides guidance for the practical choice of scoring functions and illustrates results with real data case studies.
Quantum machine learning boosts financial forecasting accuracy.
problem Churn prediction and credit risk assessment in finance.
method Used quantum and classical Determinantal Point Processes for churn prediction, and quantum neural networks for credit risk assessment.
result Significant improvement in precision for churn prediction (6% increase). Quantum models match classical performance with fewer parameters.
Off-the-shelf machine learning algorithms for prediction such as regularized logistic regression cannot exploit the information of time-varying features without previously using an aggregation procedure of such sequential data. However, recurrent neural networks provide an alternative approach by which time-varying fea…
FinPT uses large pretrained models to predict financial risks.
problem Outdated algorithms and lack of open financial benchmarks.
method Profile Tuning on large pretrained foundation models.
result Demonstrated effectiveness on FinBench datasets.
The emergence of mobile games has caused a paradigm shift in the video-game industry. Game developers now have at their disposal a plethora of information on their players, and thus can take advantage of reliable models that can accurately predict player behavior and scale to huge datasets. Churn prediction, a challeng…
The purpose of this study was to build a customer selection model based on 20 dimensions, including customer codes, total contribution, assets, deposit, profit, profit rate, trading volume, trading amount, turnover rate, order amount, withdraw amount, withdraw rate, process fee, process fee submitted, process fee retai…
DCE learns customer embeddings from digital activity and financial context.
problem Comprehensive customer understanding in financial services.
method Leverages customers' digital activity and financial context to learn dense representations.
result DCE showed performance lift in three prediction problems.
SHAP Distance assesses semantic fidelity of synthetic tabular data.
problem Semantic fidelity of synthetic tabular data is not well evaluated.
method SHAP Distance, defined as cosine distance between global SHAP attribution vectors.
result SHAP Distance detects semantic discrepancies overlooked by standard measures.
Financial institutions use LSTM models to predict customer goals.
problem Predicting customer goals and actions in financial services.
method Used LSTM models with state-space graph embeddings on historical customer traces.
result Demonstrated the effectiveness of LSTM models in predicting customer goals and actions.
Customer Momentumq-fin.PR
Customer momentum is a positive relationship between a firm's returns and past returns of its customers.
problem Understanding the relationship between a firm's returns and its customers' past returns.
method Examined customer momentum using a long-short equally-weighted decile portfolio and Fama-French factor models.
result Customer momentum generates significant monthly returns and is statistically significant.
Paper proposes a method to aggregate customer engagement data for better ranking of e-commerce results.
problem Cold start problem and under-representation of new or under-impressed products in e-commerce search results.
method Aggregates customer engagements within a day for the same query as input training data for machine learning models.
result Training models on aggregated data leads to better ranking of new and under-impressed products.