Problem definition. In retailing, discrete choice models (DCMs) are commonly used to capture the choice behavior of customers when offered an assortment of products. When estimating DCMs using transaction data, flexible models (such as machine learning models or nonparametric models) are typically not interpretable and…
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48 results for “customer choice behavior”
Study optimizes crowdfunding platform offerings based on customer behavior.
problem Maximizing crowdfunding platform revenue through optimal product assortment.
method Multinomial logit model and machine learning methods (multivariate regression, classification) for revenue prediction.
result Optimal assortments can significantly increase platform revenue.
Customer behavior is often assumed to follow weak rationality, which implies that adding a product to an assortment will not increase the choice probability of another product in that assortment. However, an increasing amount of research has revealed that customers are not necessarily rational when making decisions. In…
Proposes robust assortment optimization from observational data.
problem Real-world scenarios often violate assumptions of stable customer preferences and correct choice models.
method Develops a robust framework that accounts for potential distributional shifts in customer choice behavior.
result Uncovered the notion of ``robust item-wise coverage'' as the minimal data requirement for sample-efficient robust assortment learning.
The purpose of this paper is to identify the immediate and future retailer response to wholesale stockouts. We perform a statistical analysis of historical customer order and delivery data of a local tool wholesaler and distributor, whose customers are retailers, over a period of four years. We investigate the effect o…
We study a stylized dynamic assortment planning problem during a selling season of finite length . At each time period, the seller offers an arriving customer an assortment of substitutable products and the customer makes the purchase among offered products according to a discrete choice model. The goal of the selle…
We consider the problem of learning the preferences of a heterogeneous population by observing choices from an assortment of products, ads, or other offerings. Our observation model takes a form common in assortment planning applications: each arriving customer is offered an assortment consisting of a subset of all pos…
Dynamic assortment problem on two-sided platform with unknown parameters
problem Optimizing assortment display in an online platform with incomplete information and heterogeneous customers
method Data-driven algorithm that learns choice parameters while optimizing revenue
result Worst-case regret grows polylogarithmically over time
In this study, the authors develop a structural model that combines a macro diffusion model with a micro choice model to control for the effect of social influence on the mobile app choices of customers over app stores. Social influence refers to the density of adopters within the proximity of other customers. Using a …
Analyzing Customer-Facing Vendor Experiences with Time Series Forecasting and Monte Carlo Techniquesstat.ML
Ebay uses forecasting and simulation to decide when to disable a vendor.
problem Determining the optimal time to disable a vendor to avoid customer loss.
method Data-driven approach involving multiplicative seasonality model, Monte Carlo simulation, and linear model.
result Identifies the best time to disable a vendor to minimize customer loss.
We present a Bayesian framework for estimating the customer lifetime value (CLV) and the customer equity (CE) based on the purchasing behavior deducible from the market surveys on customer purchasing behavior. The proposed framework systematically addresses the challenges faced when the future value of customers is est…
Estimation, Prediction, and Assortment Optimization for Markov Chain Choice Models with Panel Datacs.LG
Proposes new methods for Markov chain choice models with panel data.
problem Dependence among transactions for the same customer in historical data.
method Expectation-maximization (EM) algorithms incorporating partial-ordering preference information.
result EM algorithms outperform traditional methods on synthetic and real datasets.
Behavior modification improves prediction accuracy by nudging user behavior.
problem Improving prediction accuracy using behavior modification techniques.
method Combining prediction and behavior modification with reinforcement learning algorithms.
result Behavior modification can make predictions more certain but may not generalize.
An Optimal Policy for Dynamic Assortment Planning Under Uncapacitated Multinomial Logit Modelsstat.ML
We study the dynamic assortment planning problem, where for each arriving customer, the seller offers an assortment of substitutable products and customer makes the purchase among offered products according to an uncapacitated multinomial logit (MNL) model. Since all the utility parameters of MNL are unknown, the selle…
New model optimizes assortment and pricing with dynamic customer arrivals.
problem Suboptimal decisions in classical models due to fixed arrival rates.
method Poisson-MNL model with UCB algorithm for dynamic decisions.
result Efficient algorithm achieves near optimal cumulative revenue.
Assortment optimization is an important problem that arises in many industries such as retailing and online advertising where the goal is to find a subset of products from a universe of substitutable products which maximize seller's expected revenue. One of the key challenges in this problem is to model the customer su…
Simulation-Based Benchmarking of Reinforcement Learning Agents for Personalized Retail Promotionscs.AI
This study benchmarks AI agents for personalized retail promotions using simulations.
problem Optimizing coupon targeting for sparse customer purchase events.
method Comprehensive simulations of customer shopping behaviors; training RL agents on batch data.
result Contextual bandit and deep RL methods outperform static policies in sparse reward environments.
We study the pricing problem faced by a firm that sells a large number of products, described via a wide range of features, to customers that arrive over time. Customers independently make purchasing decisions according to a general choice model that includes products features and customers' characteristics, encoded as…
This study compares logistic regression and XGBoost for predicting credit risk.
problem Predicting credit risk in financial services.
method Advanced machine learning techniques (logistic regression and XGBoost) with data preprocessing.
result XGBoost outperforms logistic regression in predicting credit risk.
Understanding the heat usage of customers is crucial for effective district heating operations and management. Unfortunately, existing knowledge about customers and their heat load behaviors is quite scarce. Most previous studies are limited to small-scale analyses that are not representative enough to understand the b…
A new RL method improves revenue management with delayed feedback.
problem Delayed feedback in revenue management affects substantial value.
method Choice-model-assisted Q-learning for delayed feedback revenue management.
result Q-learning with model-imputed targets converges to an optimal Q-function.
Customer temporal behavioral data was represented as images in order to perform churn prediction by leveraging deep learning architectures prominent in image classification. Supervised learning was performed on labeled data of over 6 million customers using deep convolutional neural networks, which achieved an AUC of 0…
We consider a planning problem where the dynamics and rewards of the environment depend on a hidden static parameter referred to as the context. The objective is to learn a strategy that maximizes the accumulated reward across all contexts. The new model, called Contextual Markov Decision Process (CMDP), can model a cu…
Study predicts customer data sharing in Open Banking and explains key factors.
problem Predicting and explaining customer data sharing in Open Banking environments.
method Hybrid data balancing strategy with ADASYN and NEARMISS, XGBoost models, SHAP, CART.
result 91.39% accuracy for inflow and 91.53% for outflow predictions, revealing influential features.
Study models growth of unorganized retail in Indian pharma sector amid organized and e-retail competition.
problem Survival strategies of unorganized retailers challenged by organized and e-retailers.
method Field investigation, conjoint analysis, design of experiments, agent-based simulation.
result Unorganized retailers' performance influenced by their own attribute levels and price discounts.
In the age of data driven solution, the customer demographic attributes, such as gender and age, play a core role that may enable companies to enhance the offers of their services and target the right customer in the right time and place. In the marketing campaign, the companies want to target the real user of the GSM …
Untangling the complexity of market competition in consumer goods -A complex Hilbert PCA analysisq-fin.GN
Novel method CHPCA simplifies complex market dynamics.
problem Quantifying interactions in rapidly evolving consumer goods markets.
method Complex Hilbert Principal Component Analysis (CHPCA) and Hodge decomposition.
result Revealed comovements and customer heterogeneity in consumer choice process.
We consider the problem of multi-product dynamic pricing, in a contextual setting, for a seller of differentiated products. In this environment, the customers arrive over time and products are described by high-dimensional feature vectors. Each customer chooses a product according to the widely used Multinomial Logit (…
Travel providers such as airlines and on-line travel agents are becoming more and more interested in understanding how passengers choose among alternative itineraries when searching for flights. This knowledge helps them better display and adapt their offer, taking into account market conditions and customer needs. Som…
Predicts next item in sequential bundles using Transformers.
problem Predicting next item in sequentially consumed bundles.
method Used custom Transformers, GPT-3, LSTM, reinforcement learning, Markov models.
result Custom Transformer with decoder-only architecture most accurate.
Due to the popularity of the Internet and smart mobile devices, more and more financial transactions and activities have been digitalized. Compared to traditional financial fraud detection strategies using credit-related features, customers are generating a large amount of unstructured behavioral data every second. In …
The DeepSurv model predicts purchase timing better than other survival models.
problem Predicting the exact purchase timing of consumers.
method Survival models (Kernel SVM, DeepSurv, Survival Random Forest, MTLR) were compared using various consumer attributes.
result DeepSurv model outperformed other models in predicting purchase completion.
Paper proposes a method to aggregate customer engagement data for better ranking of e-commerce results.
problem Cold start problem and under-representation of new or under-impressed products in e-commerce search results.
method Aggregates customer engagements within a day for the same query as input training data for machine learning models.
result Training models on aggregated data leads to better ranking of new and under-impressed products.
It is of high interest for a company to identify customers expected to bring the largest profit in the upcoming period. Knowing as much as possible about each customer is crucial for such predictions. However, their demographic data, preferences, and other information that might be useful for building loyalty programs …
We study a general problem of allocating limited resources to heterogeneous customers over time under model uncertainty. Each type of customer can be serviced using different actions, each of which stochastically consumes some combination of resources, and returns different rewards for the resources consumed. We consid…
Customer Satisfaction is the most important factors in the industry irrespective of domain. Key Driver Analysis is a common practice in data science to help the business to evaluate the same. Understanding key features, which influence the outcome or dependent feature, is highly important in statistical model building.…
Whenever customers' choices (e.g. to buy or not a given good) depend on others choices (cases coined 'positive externalities' or 'bandwagon effect' in the economic literature), the demand may be multiply valued: for a same posted price, there is either a small number of buyers, or a large one -- in which case one says …
We study a resource utilization scenario characterized by intrinsic fitness. To describe the growth and organization of different cities, we consider a model for resource utilization where many restaurants compete, as in a game, to attract customers using an iterative learning process. Results for the case of restauran…
Study examines pricing strategies in competitive supply chains with discrete prices.
problem Inaccurate assumptions in traditional SC models for pricing decisions.
method Examines a SC model with one supplier and two manufacturers, considering customer demand segmentation and discrete price setting.
result Nash equilibria among manufacturers are not unique, and low denomination factors can lead to instability.
This work studies the parameter identification problem for the Markov chain choice model of Blanchet, Gallego, and Goyal used in assortment planning. In this model, the product selected by a customer is determined by a Markov chain over the products, where the products in the offered assortment are absorbing states. Th…
Silent abandonment reduces contact center efficiency by 5%-15%.
problem Measuring customer abandonment and patience in text-based contact centers is challenging due to uncertainty.
method Developed methodologies to identify silent-abandonment customers and estimate customer patience using text analysis and queueing models.
result Silent abandonment accounts for 30%-67% of customer abandonments and reduces system efficiency by 5%-15%.
New method predicts customer churn using mixed-penalty logistic regression.
problem Predicting customer churn in CRM systems.
method Mixed-penalty logistic regression for big data analysis.
result Proposed method enhances logistic regression for better predictive analytics.
Dynamic Learning with Frequent New Product Launches: A Sequential Multinomial Logit Bandit Problemcs.LG
Motivated by the phenomenon that companies introduce new products to keep abreast with customers' rapidly changing tastes, we consider a novel online learning setting where a profit-maximizing seller needs to learn customers' preferences through offering recommendations, which may contain existing products and new prod…
Continuous Assortment Optimization with Logit Choice Probabilities under Incomplete Informationstat.ML
We consider assortment optimization over a continuous spectrum of products represented by the unit interval, where the seller's problem consists of determining the optimal subset of products to offer to potential customers. To describe the relation between assortment and customer choice, we propose a probabilistic choi…
PsychFM predicts individual gambling choices using psychological and machine learning models.
problem Predicting individual gambling choices with high precision.
method PsychFM combines machine learning and psychological theories.
result PsychFM outperforms existing models like random forest and factorization machines.
For a company looking to provide delightful user experiences, it is of paramount importance to take care of any customer issues. This paper proposes COTA, a system to improve speed and reliability of customer support for end users through automated ticket classification and answers selection for support representatives…
Know, Grow, and Protect Net Worth: Using ML for Asset Protection by Preventing Overdraft Feesstat.ML
ML system reduces overdraft fees for Mint users.
problem Overdraft fees burden Americans, leading to financial hardship.
method ML-driven overdraft early warning system (ODEWS).
result Saved $3 million in overdraft fees for Mint customers.
Demand response is designed to motivate electricity customers to modify their loads at critical time periods. The accurate estimation of impact of demand response signals to customers' consumption is central to any successful program. In practice, learning these response is nontrivial because operators can only send a …