Optimizes bidding strategies for LinkedIn ads across multiple platforms.
arXiv research
A locally-built, LLM-digested index of recent arXiv papers in quant finance, geometry/topology, and statistical ML — keyword search served straight from SQLite on this machine.
Trend · papers per month
In this paper, we propose an offline counterfactual policy estimation framework called Genie to optimize Sponsored Search Marketplace. Genie employs an open box simulation engine with click calibration model to compute the KPI impact of any modification to the system. From the experimental results on Bing traffic, we s…
This paper presents approaches to determine a network based pricing for 3D printing services in the context of a two-sided manufacturing-as-a-service marketplace. The intent is to provide cost analytics to enable service bureaus to better compete in the market by moving away from setting ad-hoc and subjective prices. A…
Method prevents model divergence in rapidly changing ad markets.
MARS-Gym framework for marketplaces to train and evaluate recommender systems.
A scalable system detects price anomalies in online marketplaces to improve customer experience.
Recommendations are broadly used in marketplaces to match users with items relevant to their interests and needs. To understand user intent and tailor recommendations to their needs, we use deep learning to explore various heterogeneous data available in marketplaces. This paper focuses on the challenge of measuring re…
Proposes a framework for fairness in two-sided marketplaces.
Recommendation algorithms are widely adopted in marketplaces to help users find the items they are looking for. The sparsity of the items by user matrix and the cold-start issue in marketplaces pose challenges for the off-the-shelf matrix factorization based recommender systems. To understand user intent and tailor rec…
Uber optimizes marketplace levers using machine learning to improve resource allocation efficiency.
Study fair team formation in online labor marketplaces.
GCF estimates heterogeneous treatment effects for continuous treatments in online marketplaces.
Framework for optimizing search engine rankings using observational data.
NFTs revolutionize art sales by providing proof of ownership.
A new mechanism optimizes data marketplace pricing efficiently.
Study fairness in intervention to maximize outcomes.
Correctly pricing products or services in an online marketplace presents a challenging problem and one of the critical factors for the success of the business. When users are looking to buy an item they typically search for it. Query relevance models are used at this stage to retrieve and rank the items on the search p…
Suppliers (including companies and individual prosumers) may wish to protect their private information when selling items they have in stock. A market is envisaged where private information can be protected through the use of differential privacy and option contracts, while privacy-aware suppliers deliver their stock a…
A new dataset tracks user interactions and click responses in online marketplaces.
New estimator reduces bias in interference studies on content marketplaces.
Two-sided marketplaces such as eBay, Etsy and Taobao have two distinct groups of customers: buyers who use the platform to seek the most relevant and interesting item to purchase and sellers who view the same platform as a tool to reach out to their audience and grow their business. Additionally, platforms have their o…
Sample-Rank simplifies MO recommendations by sampling and ranking, improving revenue with stable conversion rates.
Alternative app data improves credit scoring for underserved borrowers.
Efficiently projects points onto polytopes, especially useful in web-scale applications.
Improved model accuracy can reduce overall user accuracy in competitive markets.
In crowd labeling, a large amount of unlabeled data instances are outsourced to a crowd of workers. Workers will be paid for each label they provide, but the labeling requester usually has only a limited amount of the budget. Since data instances have different levels of labeling difficulty and workers have different r…
The paper addresses Qini curve estimation under clustered network interference.
We discuss several uses of blockchain (and, more generally, distributed ledger) technologies outside of cryptocurrencies with a pragmatic view. We mostly focus on three areas: the role of coin economies for what we refer to as data malls (specialized data marketplaces); data provenance (a historical record of data and …
The theory of rational choice assumes that when people make decisions they do so in order to maximize their utility. In order to achieve this goal they ought to use all the information available and consider all the choices available to choose an optimal choice. This paper investigates what happens when decisions are m…
Study breaks down graphs into structural and featural components for task-agnostic data valuation.
The paper introduces Absolute Shapley Value to handle negative contributions in machine learning model training.
Financial asset markets are sociotechnical systems whose constituent agents are subject to evolutionary pressure as unprofitable agents exit the marketplace and more profitable agents continue to trade assets. Using a population of evolving zero-intelligence agents and a frequent batch auction price-discovery mechanism…
The paper offers algorithms for managing freelancers and in-house workers in online labor markets.
Deep models predict missing product attributes from text and images.
Study of repeated principal-agent bandit game with self-interested and exploratory learning agents.
Debt-financed collateral in DeFi increases stability risks.
Model predicts competition between similar products in sales.
In today's day and age when almost every industry has an online presence with users interacting in online marketplaces, personalized recommendations have become quite important. Traditionally, the problem of collaborative filtering has been tackled using Matrix Factorization which is linear in nature. We extend the wor…
Perceptual ad-blocking is a novel approach that detects online advertisements based on their visual content. Compared to traditional filter lists, the use of perceptual signals is believed to be less prone to an arms race with web publishers and ad networks. We demonstrate that this may not be the case. We describe att…
On most sponsored search platforms, advertisers bid on some keywords for their advertisements (ads). Given a search request, ad retrieval module rewrites the query into bidding keywords, and uses these keywords as keys to select Top N ads through inverted indexes. In this way, an ad will not be retrieved even if querie…
In markets for online advertising, some advertisers pay only when users respond to ads. So publishers estimate ad response rates and multiply by advertiser bids to estimate expected revenue for showing ads. Since these estimates may be inaccurate, the publisher risks not selecting the ad for each ad call that would max…
In the cost per click (CPC) pricing model, an advertiser pays an ad network only when a user clicks on an ad; in turn, the ad network gives a share of that revenue to the publisher where the ad was impressed. Still, advertisers may be unsatisfied with ad networks charging them for "valueless" clicks, or so-called accid…
We study the problem of collaborative machine learning markets where multiple parties can achieve improved performance on their machine learning tasks by combining their training data. We discuss desired properties for these machine learning markets in terms of fair revenue distribution and potential threats, including…
Online audio advertising is a particular form of advertising used abundantly in online music streaming services. In these platforms, which tend to host tens of thousands of unique audio advertisements (ads), providing high quality ads ensures a better user experience and results in longer user engagement. Therefore, th…
E-commerce sponsored search contributes an important part of revenue for the e-commerce company. In consideration of effectiveness and efficiency, a large-scale sponsored search system commonly adopts a multi-stage architecture. We name these stages as ad retrieval, ad pre-ranking and ad ranking. Ad retrieval and ad pr…
In online display advertising, selecting the most effective ad creative (ad image) for each impression is a crucial task for DSPs (Demand-Side Platforms) to fulfill their goals (click-through rate, number of conversions, revenue, and brand improvement). As widely recognized in the marketing literature, the effect of ad…
Sharp Minkowski inequality found for AdS-Melvin spacetime surfaces.
Click-through rate (CTR) prediction is a critical task in online advertising systems. A large body of research considers each ad independently, but ignores its relationship to other ads that may impact the CTR. In this paper, we investigate various types of auxiliary ads for improving the CTR prediction of the target a…