Paper proposes a GPU-based system for training massive deep learning models in ads systems.
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This work shifts focus from prediction to intervention in social systems.
New AD methods improve likelihood estimation for partially observed systems.
AD-EnKFs use machine learning to improve data assimilation in high-dimensional systems.
In online display advertising, selecting the most effective ad creative (ad image) for each impression is a crucial task for DSPs (Demand-Side Platforms) to fulfill their goals (click-through rate, number of conversions, revenue, and brand improvement). As widely recognized in the marketing literature, the effect of ad…
Optimizes ad pruning in sponsored search systems using reinforcement learning.
Interprets feature interactions in ad-click prediction models.
A new method for precise user targeting in advertising using hyperbolic manifold learning.
Geometric models for Lie algebras from simple singularities.
This paper describes a practical system for Multi Touch Attribution (MTA) for use by a publisher of digital ads. We developed this system for JD.com, an eCommerce company, which is also a publisher of digital ads in China. The approach has two steps. The first step ('response modeling') fits a user-level model for purc…
We construct transformations which take asymptotically AdS hyperbolic initial data into asymptotically flat initial data, and which preserve relevant physical quantities. This is used to derive geometric inequalities in the asymptotically AdS hyperbolic setting from counterparts in the asymptotically flat realm, whenev…
Develops a new bidding system to maximize advertiser profit.
In digital advertising, Click-Through Rate (CTR) and Conversion Rate (CVR) are very important metrics for evaluating ad performance. As a result, ad event prediction systems are vital and widely used for sponsored search and display advertising as well as Real-Time Bidding (RTB). In this work, we introduce an enhanced …
New insights connect strong coupling SYM amplitudes to hyperkähler geometry.
E-commerce sponsored search contributes an important part of revenue for the e-commerce company. In consideration of effectiveness and efficiency, a large-scale sponsored search system commonly adopts a multi-stage architecture. We name these stages as ad retrieval, ad pre-ranking and ad ranking. Ad retrieval and ad pr…
New term ADS describes how machine learning can change user behavior.
Optimizes bidding strategies for LinkedIn ads across multiple platforms.
Geometric problems are usually formulated by means of (exterior) differential systems. In this theory, one enriches the system by adding algebraic and differential constraints, and then looks for regular solutions. Here we adopt a dual approach, which consists to enrich a plane field, as this is often practised in cont…
The stability of physical systems depends on the existence of a state of least energy. In gravity, this is guaranteed by the positive energy theorem. For topological reasons this fails for nonsupersymmetric Kaluza-Klein compactifications, which can decay to arbitrarily negative energy. For related reasons, this also fa…
Explicitly describes pluriclosed metrics on compact Lie groups.
The paper proves a rigidity theorem for null geodesic travel times in asymptotically AdS spacetimes.
The Ryu-Takayanagi conjecture connects the entanglement entropy in the boundary CFT to the area of open co-dimension two minimal surfaces in the bulk. Especially in AdS(4), the latter are two-dimensional surfaces, and, thus, solutions of a Euclidean non-linear sigma model on a symmetric target space that can be reduced…
Click-through rate (CTR) prediction is a critical task in online advertising systems. A large body of research considers each ad independently, but ignores its relationship to other ads that may impact the CTR. In this paper, we investigate various types of auxiliary ads for improving the CTR prediction of the target a…
Deep Reinforcement Learning (DRL) has become increasingly powerful in recent years, with notable achievements such as Deepmind's AlphaGo. It has been successfully deployed in commercial vehicles like Mobileye's path planning system. However, a vast majority of work on DRL is focused on toy examples in controlled synthe…
We consider the problem of efficient "on the fly" tuning of existing, or {\it legacy}, Artificial Intelligence (AI) systems. The legacy AI systems are allowed to be of arbitrary class, albeit the data they are using for computing interim or final decision responses should posses an underlying structure of a high-dimens…
Geometric AD framework simplifies derivative computation in JAX.
We continue to develop our neural network (NN) based forecasting approach to anomaly detection (AD) using the Secure Water Treatment (SWaT) industrial control system (ICS) testbed dataset. We propose genetic algorithms (GA) to find the best NN architecture for a given dataset, using the NAB metric to assess the quality…
Online advertising in E-commerce platforms provides sellers an opportunity to achieve potential audiences with different target goals. Ad serving systems (like display and search advertising systems) that assign ads to pages should satisfy objectives such as plenty of audience for branding advertisers, clicks or conver…
This research improves multimodal systems by adding a second objective and regularisation methods.
New model detects Alzheimer's and severity from speech, cognitive, and language data.
Deep Bayesian Bandits improve personalized ads by balancing exploration and exploitation.
SCQRNN prevents quantile crossing and improves computational efficiency.
The decremented learning algorithms are required in machine learning, to prune redundant nodes and remove obsolete inline training samples. In this paper, an efficient decremented learning algorithm to prune redundant nodes is deduced from the incremental learning algorithm 1 proposed in [9] for added nodes, and two de…
The paper proposes a new recommender system combining ratings and textual reviews.
Click-through rate (CTR) prediction is a critical task in online advertising systems. Most existing methods mainly model the feature-CTR relationship and suffer from the data sparsity issue. In this paper, we propose DeepMCP, which models other types of relationships in order to learn more informative and statistically…
New system modifies constant scalar curvature Kähler condition with a 'Higgs field'.
Motivated by various results on homogeneous geodesics of Riemannian spaces, we study homogeneous trajectories, i.e. trajectories which are orbits of a one-parameter symmetry group, of Lagrangian and Hamiltonian systems. We present criteria under which an orbit of a one-parameter subgroup of a symmetry group G is a solu…
Database activity monitoring (DAM) systems are commonly used by organizations to protect the organizational data, knowledge and intellectual properties. In order to protect organizations database DAM systems have two main roles, monitoring (documenting activity) and alerting to anomalous activity. Due to high-velocity …
The deep learning community has devised a diverse set of methods to make gradient optimization, using large datasets, of large and highly complex models with deeply cascaded nonlinearities, practical. Taken as a whole, these methods constitute a breakthrough, allowing computational structures which are quite wide, very…
In E-commerce advertising, where product recommendations and product ads are presented to users simultaneously, the traditional setting is to display ads at fixed positions. However, under such a setting, the advertising system loses the flexibility to control the number and positions of ads, resulting in sub-optimal p…
Hybrid systems are characterized by having an interaction between continuous dynamics and discrete events. The contribution of this paper is to provide hybrid systems with a novel geometric formulation so that controls can be added. Using this framework we describe some new global controllability tests for hybrid contr…
JD.com uses a new CNN model to improve ad click prediction.
A Carter like constant for the geodesic motion in the Einstein-Sasaki geometries is presented. This constant is functionally independent with respect to the five known constants for the geometry. Since the geometry is five dimensional and the number of independent constants of motion is at least six, the geode…
We study the Kepler metrics on Kepler manifolds from the point of view of Sasakian geometry and Hessian geometry. This establishes a link between the problem of classical gravity and the modern geometric methods in the study of AdS/CFT correspondence in string theory.
Method prevents model divergence in rapidly changing ad markets.
Most commonly used distributed machine learning systems are either synchronous or centralized asynchronous. Synchronous algorithms like AllReduce-SGD perform poorly in a heterogeneous environment, while asynchronous algorithms using a parameter server suffer from 1) communication bottleneck at parameter servers when wo…
New solutions found for G2 system on squashed manifolds.
Enhanced Extended Isolation Forest (EIF+) improves anomaly detection and provides interpretable explanations.